SPLASH SCREEN ROLLOVER 01 HOME ROLLOVER 02 HOME ROLLOVER 03 HOME ROLLOVER 04 HOME ROLLOVER 05 HOME ROLLOVER 06
HOME ROLLOVER 07 HOME ROLLOVER TOP REEL ROLLOVER TOP SELECTS ROLLOVER TOP RESUME ROLLOVER TOP CREDITS ROLLOVER TOP ART ROLLOVER TOP
   

 

PREVIOUS CLIP ROLLOVER

 

NEXT CLIP ROLLOVER

     
 

 

 
 

CES TODAY
BROADCAST GRAPHICS PACKAGE
CLIENT:  TechTV
ART DIRECTOR:  Rick McKee
ROLE:  Lead Flame Artist / Lead Broadcast Designer / 3DS Max Artist

The annual Consumer Electronics Show was, and still is, the ultimate tech-fetish-fest for upcoming gear and gadgets. It was also one of TechTV's major newsworthy events.

As well as providing extensive floor coverage of the convention, TechTV hosts would offer exclusive in-depth interviews with developers and CEOs, and hand out "best-of" awards for a whole range of categories.

For the show's on-air design, the process started with a barcode, a piece of printed technology branded on every consumer product. Through a freeform exploration of image and motion, the barcode was extrapolated into what the show branding ultimately became.

Ultimately, this ended up being more eye-candy than high-concept. But given that it's basically a news magazine one-off, that proved to be completely appropriate.

Designed, created, and comped entirely in Flame.

 
     
selects selects selects selects selects
selects PREVIOUS ROLLOVER RETURN ROLLOVER NEXT ROLLOVER selects
selects selects selects selects selects
HOME ROLLOVER BOTTOM REEL ROLLOVER SELECTS ROLLOVER RESUME ROLLOVER CREDITS ROLLOVER BREAKDOWNS ROLLOVER ART ROLLOVER