TechTV's seasonal re-branding divided the network's content into three categories: Cool Docs, How-To, and Wacky Fun.

At the time, the promos director had an inexplicable need to use circles. No particular reason, really. Just that he liked them. So circles it was ... an entire landscape of them, with various TechTV personalities doing what they do best on those circles. Not very high-concept. But an opportunity to have a bit of fun graphically.

As the circle environments were fairly straightforward, the emphasis was placed on capturing the on-air talent in bursts of character and personality, while traveling through the landscape with dynamic and engaging motion.

Lots of greenscreen footage. Lots of tracking. Lots of circles.

Designed, created, and comped in Flame.