Fiat 500's "My World" is a pretty straightforward car commercial, capitalizing on Jennifer Lopez's origins in the Bronx, and how it's inspired her to be who she is today.

And as often the case with this type of spot, most of the work is far from straightforward, and completely invisible to the viewer.

A majority of the work consisted of sign removals (due to clearance issues), camera shadow and reflection removals, exterior revisions due to the EU car being used instead of the US, speedometer adjustments (i.e. a full gas tank, the proper speed limit), and of course, J'Lo beauty work.

Also, an EU version of this spot was produced, via CG and 2D fixes to the car. Revisions included removal of wheel reflectors, white side mirrors instead of chrome, different license plates, and a white dash and steering wheel instead of a black one.

In addition to myself, Flame Artists Chris Noellert and Tim Bird worked on these spots, US and EU respectively.